Roll up, roll up for the Floyd Mayweather Jr. and Conor McGregor circus

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Source:   —  July 17, 2017, at 7:58 AM

Number ponder Mayweather'south long-time business partner, Leonard Ellerbe, has been beaming love the proverbial "Cheshire Cat." Business is looking very good.

Roll up, roll up for the Floyd Mayweather Jr. and Conor McGregor circus

The boxing purists are utterly dismissive of the fight as a total mismatch but the fans seem to love the idea, turning out in their tens of thousands just to glimpse the fighters on their promotional tour.

Number ponder Mayweather'south long-time business partner, Leonard Ellerbe, has been beaming like the proverbial "Cheshire Cat." Business is looking very good. This is a fight -- so the promoters say -- that the fans demanded and it's evidently selling.

About ten.000 fans turned out at London'south Wembley Arena on Friday, largely to look McGregor and salute him on his twenty-ninth birthday.

Punter'south chance

To a man, they all seemed unperturbed at the prospect of paying $99.95 to look the fight in high definition on pay per view television.

One man had flown over from Dublin just to look McGregor strut his promotional stuff. A companion had already secured him a $2.000 seat (one of the cheaper seats) for the Las Vegas bout.

They just like their man and think he's more than a puncher'south chance. Another fan was going to bet heavily on McGregor. He wouldn't declare precisely how much, quickly adding "as much as his wife would allow."

McGregor'south unshakeable self-belief is clearly infectious. And as the fans all know -- and as the Daily Telegraph boxing correspondent Gareth A Davies keep it -- McGregor didn't "just kiss the Blarney Stone, he swallowed it." He can walk the walk and speak the talk.

Mayweather and his entourage needed three 12-seater jets to ferry them around -- from LA to Toronto, then to NY and finally to London. McGregor and his team had to create do with just one jet.

Nearly everything about the tour was predictable -- loud rap music to introduce the warriors, a bit of dancing and posturing by each of them and a welter of expletives. Hardly two sentences were uttered without utilize of the F-word.

And to ensure maybe that the media continued to pay attention they cranked up the racial and sexual insults as the tour progressed.

READ: Mayweather vs McGregor: Farce or circus?

should WATCH

Pop-eyed pantomime

Watching all four events, it got to be very repetitious -- at times dull, crass, offensive and plain silly -- and even the participants seemed to struggle to discover new ways of insulting each other.

The ritual face offs turned into pop-eyed pantomime, minders theatrically acting to hold the two men apart for minutes on end.

What was genuinely surprising, particularly to Mayweather'south PR people, was how many fans turned out -- estimates of 10.000 in Los Angeles, 15.000 in Toronto and 13.000 in New York -- and all of this without a single punch being thrown.

Everything is very much on Mayweather's terms.

He'south the promoter of the fight. This will be a boxing match in a boxing ring (as opposed to Mixed Martial Arts Octagon cage), using 10 oz gloves and abiding by Marquess of Queensberry rules.

McGregor has never stepped into a boxing ring as a professional. And he hasn't got much time to study "the Sweet Science" as the boxing writer A. J. Liebling famously referred to it.

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